I handle projects from the briefing and conceptual stages through to storyboarding, production, post and delivery.
These types of 'end-to-end' projects are often direct from the client or from design/creative agencies with no in-house animation/mograf resource.
Alternatively, I’m just as happy jumping in on a project at a later stage, for example working with marketing and advertising agencies who already have a campaign idea boarded out; or working with tv production companies on visual effects in post.
I break this down into a three stage project cycle, where I can work on all three stages or enter a project at one of the later stages.
Coming up with the creative idea, a narrative, visuals or a message track that makes best use of moving images and sound to fulfil the client’s brief. Often presented as storyboards, scripts and ideas for visual treatments, it’s a collaborative process at the end of which the client has a good idea what shape and form their project will take and associated costs.
idea development and preproduction
Building on and refining the ideas from the previous stage, this part of the process will involve defining the visual treatment, locking off the script, selecting cast or voice talent, character design and rigging, location scouting - everything needed to begin production.
production and post-production
Depending on the type of project, this may involve filming and editing, character animation, compositing live action with motion graphics or building and animating a prototype of a product or process. The client will view edits at various points in this stage when, after final sign off, the project is delivered to a media / platform specification.